The Number Bias

Numbers are everywhere – they might denote calories, work targets, statistics or the temperature outside – and while they are not as objective as they seem, figures still colour and shape our daily landscape. Econometrist and journalist Sanne Blauw penned this book for people who don’t know anything about num­bers, yet face them every day in some form or other. Unfortunately, we are inclined to take all these figures present­ed to us as true, while all too often they are misleading or simply incorrect.